Microsoft Advertising Blog
Optimize your ad campaigns with auto-apply recommendations
Learn how auto-apply recommendations help you improve the performance of your ads and identify new opportunities in a dynamically changing market.
Does it really matter if a cruise ship was raised “cage-free”?
Learn about Cruise Ads, rich ad solutions created to meet the unique needs of industries like Travel Experiences, Financial Services, and Automotive.
Top 3 features advertisers loved in 2021
In 2021, advertisers showed interest in Microsoft Advertising ad features for increasing engagement and using intelligent automation to save time and money.
Build better websites with new Smart Pages features
Check out new features in Smart Pages like standalone mode that help you build better websites.
Leverage Optimization Score to help guide your account management
Learn about Optimization Score, a powerful way to help maximize your account performance. Get up to speed on how to easily check and improve your score.
The rise of the conscious traveler
Learn about an exclusive new ad format for travel audiences: Tours & Activities. Take advantage of the travel search surge with this powerful new ad format.