Microsoft Advertising Blog

Unlocking the power and potential of generative AI for advertisers and publishers

Transforming Search and Advertising with Generative AI

A new era of advertising is here with generative AI in the form of Copilot in the Microsoft Advertising Platform, Compare & Decide Ads, and new Chat Ads partners.

A new solution to monetize AI-powered chat experiences

Explore our new ads solution to help online services, apps, and publishers monetize chat so they can innovate in their own engaging experiences.

Accelerate business growth and transformation with the power of retail media

With Microsoft’s retail media platform, PromoteIQ, retailers will be able to fully enable their brand partners to connect with audiences through onsite, offsite, and in-store activations. Learn what's new and how you can grow and transform your business.

Changing retail media: PromoteIQ integrates Microsoft AI

PromoteIQ is adopting Microsoft AI to drive innovation in retail media and value for brands by leveraging machine learning technologies across their algorithms.